Speaking on Business: Movie Mill
Movie Mill is a brand new movie theater that recently opened in Blackfoot.
This is Chris Redgrave for Zions Bank Speaking on Business.
Kent and Ingrid Lott and their family share their personal values of family, friends and community through their family-owned theater business, Royal Theaters and have since 1993. Their business is now in the second generation of family ownership with two locations in Idaho Falls in addition to their newest theater, Movie Mill in Blackfoot. With two screens still under construction, Kent says the theater is highly successful with tremendous community support. The locals are so excited to have quality entertainment in a beautiful theater close to home because the pricing is such that the whole family can afford to come together.
Kent loves reclaiming through his projects so, the Blackfoot Movie Mill is built on the site of an iconic building. While Movie Mill was under construction, the team posted progress videos on Facebook every week because interest was so high. The community was so pumped for the brand-new theater that the videos were getting as many as 24,000 views.
When Blackfoot Movie Mill opened in November 2018, it was attracting guests from as far away as American Falls and Idaho Falls. By posting progress videos, Kent says it invited the community into the project and increased the engagement.
Check them out at www.royaltheaters.com.
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For Zions Bank, I’m Chris Redgrave, speaking on business.
361 W Bridge
Blackfoot, ID 83221